“What moved?”
Start with the variance. Compare periods, look for the change, and decide where to investigate.
A good answer should survive the trip from your desk to someone else’s.

Start with the variance. Compare periods, look for the change, and decide where to investigate.
Put activity next to outcomes. A bigger number is useful only when you know what it means.
Bring a clear observation to the discussion. Leave room for context, questions, and better decisions.
For the person presenting.
And the person quietly wondering what column AG means.
Clear information gives everyone a place in the conversation.